Advertising Standards Bureau - Ad Standards Bulletin (Recent News)

Issue 34. June 2012.

F-word no-no!

The board has a distinct view about the f-word. Once again, an ad that has used the word has been found to breach the code.

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The nature of violence

Ads which portray violence can cause different emotional reactions depending on the topic or product being advertised.

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Boobs in bras ok

The language and images used in a series of bra ads have resulted in complaints, with the board finding them ok to continue.

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Getting the family in the moog not bad

The board determined that although attractive to kids, one bag of popcorn does not constitute excess consumption.

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